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March 11, 2024

Author Spotlight: A Conversation with Scarlett Cole

Author Spotlight: A Conversation with Scarlett Cole

In this episode titled "Author Spotlight: A Conversation with Scarlett Cole",  Matt  and  Christina invite Scarlett Cole, an acclaimed romance writer, on to talk about her history as an author. Scarlett talks about her journey from being a reader to an author, and her dual careers as a romance writer and senior vice president of strategy for a leading company. She discusses her transition from writing full-time to part-time and exploring different genres like contemporary romance and darker romances in her writing career.

Scarlett speaks about her strategy in writing, emphasizing how her background in corporate strategy helped her in understanding trends in romance and applying them to her writing. She shares her experiment of writing a motorcycle club romance which she states led to higher sales than ever. Scarlett also speaks about her decision to pivot back to work, expressing how it fulfilled a part of her and ultimately helped her produce more work. Additionally, she details her focus on branding and putting out releases every 10 weeks as a part of her marketing strategy.

00:02:47    The Pivot
00:04:24    Scarlett's Background
00:09:46    Pivot to Motorcycle Club Romance and 1st Person POV
00:13:07    Scarlett References Larry Brooks's Story Engineering
00:13:47    Going Indie
00:18:21    The Success Motorcycle Club Series
00:23:35    Writing Full-time vs Part-time
00:28:08    Trusting Your Intuition
00:30:45    "The Loves We Lost" by Scarlett Cole
00:33:00    Where to Find More Scarlett Cole

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Chapters

02:47 - The Great Pivot

04:24 - Scarlett's Background

09:46 - Pivot to Motorcycle Club Romance & 1st Person POV

13:07 - Scarlett Mentions Larry Brooks's "Story Engineering"

13:47 - Going Indie

18:21 - The Success of the Motorcycle Club Series

21:13 - Josh Mario John on the Cover

23:35 - Writing Full-time vs Part-time

28:08 - Trusting Your Intuition

30:45 - "The Loves We Lost" by Scarlett Cole

33:00 - Where to Find More Scarlett Cole